TiDeal Exchange Branding Design

TiDeal is a crypto centralized exchange established by the TideiSun Group form Hong Kong. It offered popular trading pairs as well as their proprietary stablecoin USX and various virtual currencies, including ICO projects that were popular at the time. However, due to the bear market triggered by a significant decline in Bitcoin's value and budget constraints within the department, the services were temporarily suspended.

#2018 #Branding #CIS #Web Design #User Research

    1. Brand Identity

    2. Website Planning and Design

    3. Online and Offline Marketing Material Support

    4. Campaign Planning and Design

    5. Leadership - Supervising a Junior Designer

  • Designer x2

    Engineers x6

    Operations x4

    Trader x1

    Department Head x1

    • TideiSun

    • TideBit Exchange (Related Products)

    1. Google Analytics Data Tracking

    2. User Experience Design

    3. Responsive Web Design (RWD)

    4. Research on Cryptocurrency Exchange Platforms

    5. Leadership

    • Sketch

    • Adobe AE

    • Adobe Photoshop

    • Adobe Illustrator

Logo: Initial drafts were created using the letters "T" and "D" from TiDeal. After team discussions, the decision was made to incorporate the symbol of a bull market into the letter "T." Business cards were designed to feature a unique bull illustration that reflected the individual personality of each team member.

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